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Pocketman

Client:

Myntra Roadster

Year:

2016

Location:

Bangalore, INDIA

Copywriters:

Tara Dsouza, Tulika Bhogaraju

Dive into the extraordinary journey of Pocketman, a daring project where survival met design, curated by the creative minds at Brave new world. Challenged to endure 48 hours in a confined space—an oversized box—with nothing but a pair of jeans boasting 13 pockets, Pocketman's saga unfolded with the active participation of his fans on social media.

Pocketman not only challenges the limits of human endurance but also pushes the boundaries of innovative website design. It's not just a live stream—it's an interactive experience that invites the audience to be part of a story where survival meets creativity. Welcome to Pocketman's world—where design meets daring in the most unexpected ways.

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